Israeli Company LiveU To Beam Summer Olympics Events Worldwide
The Israeli Olympic team may or may not win medals at the Summer Olympics in Brazil this year, but one Israeli startup is tapped to come home with accolades.
Olympic Village, Rio, Brazil
Israeli firm LiveU’s cellular-based live video transmission technology will allow broadcasters to beam images from Brazil around the world in real time, with little latency and superb picture quality, according to customer William Albarracin, who was responsible for technology at the 2014 soccer World Cup, also in Brazil.
“LiveU exceeded our expectations,” said Albarracin. “It gave us the mobility to go live from anywhere at any time. We knew the Brazilian landscape was challenging, yet we hit 9 Mbps in some areas. Also, the management system, LiveU Central, gave us flexibility and geo-location that allowed us to maximize the use of units in the field.”
Headquartered in the Tel Aviv suburb of Kfar Saba, with a US office in Hackensack, New Jersey, LiveU has been around since 2006, and is still the only company offering a remote uplink solution for broadcast-quality video without requiring a satellite or wired Internet connection.
LiveU is currently the only company offering a robust transmission solution for broadcasters, consisting of up to 14 cellular (3G/4G — LTE/WiMAX) modems over multiple carriers, as well as multiple LAN and even BGAN satellite connections (as backup). The solution works with any camera, and the system’s bonded modems (both 3G and 4G) aggregate all data connections simultaneously to achieve high bandwidth and smooth transmission, even as bandwidth and signal levels change across the different connections.
Even though some of the connections from some of the carriers might suffer from fluctuations and slowdowns when there is heavy traffic in the network, LiveU’s software will compensate for that slowdown by drawing on other resources to keep the uplink going at the best possible quality, said LiveU CEO Samuel Wasserman.